Promotions
ACDelco Advertising Campaigns &
Promotions
You can view current and previous ACDelco advertising campaigns and
trade promotions. Simply click on the related links.
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TRADE PROMOTIONS |
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RADIO ACTIVITY |
We ended year 2003 with a new ad on radio. It drove home
the point that it's best to buy genuine spare parts. And that the
best place for genuine spare parts is ACDelco.
We succeeded in communicating this fact with an interestingly done
spot. It was recorded as a conversation between the local garage
owner and his subordinate. The subordinate gets severely reprimanded
by the owner for using ACDelco spare parts on a car. He tells him
how this would mean a loss of profits, as the car wouldn't have
to come back to the garage again.
It ends with the garage owner telling the subordinate to use only
ACDelco spares in his car. This goes to show that ACDelco is a brand
that is trusted by one and all.
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TRADE SHOWS |
ACDelco hosted over 100 wholesale dealers from around the world at
the AAPEX show in Las Vegas from November 4-7, 2003. This show was
a grand success for ACDelco owing to the overwhelming participation
and the remarkable support and trust we got fromour dealers.
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